Cookies Policy

This Cookies Policy sets out the basis on which we, Resting Pets Ltd., use cookies and
similar technologies on or in relation to our website, www.restingpets.co.uk (our
website). This Cookies Policy is effective from 28th February 2019.
‘Essential’ cookies are automatically placed on your computer or device when you access
our website or take certain actions on our website. ‘Non-essential’ cookies and other
technologies are only placed on your computer or device if you have consented to us doing
so. For information on the difference between essential and non-essential cookies, see the
section below entitled “About cookies”.
For information on how you consent and how you can withdraw your consent to us placing
non-essential cookies and other technologies on your computer or device, see the section
below entitled How to accept or reject cookies.

Contents
● About cookies
● Essential cookies
● Non-essential cookies
● Facebook/LinkedIn Pixel
● LinkedIn Pixel
● How to accept or reject cookies
● Copyright, credit and logo

About cookies
What are cookies?
Cookies are small data files sent by a website’s server to a web browser, processor memory
or hard drive and stored there. They can be used for a range of different purposes, such as
customising a website for a particular user, helping a user navigate a website, improving that
user’s website experience, and storing that user’s preferences and login information.

Essential and non-essential cookies
Cookies can be classified as either ‘essential’ or ‘non-essential’.
Essential cookies: these are cookies that are either:
● used solely to carry out or facilitate the transmission of communications over a
network; or
● strictly necessary to provide an online service (e.g. our website or a service on our
website) which you have requested.
Non-essential cookies: these are any cookies that do not fall within the definition of
essential cookies, such as cookies used to analyse your behaviour on a website (‘analytical’
cookies) or cookies used to display advertisements to you (‘advertising’ cookies).

Session and persistent cookies
Cookies can be classified as either ‘session’ or ‘persistent’, depending on how long they last
after they are placed on your browser.
Session cookies: session cookies last for as long as you keep your browser open. They
expire when you close your browser.
Persistent cookies: persistent cookies expire at a fixed point in time or if you manually
delete them from your browser, whichever occurs first.
First and third party cookies
Cookies can be classified as ‘first party’ or ‘third party’.
First party cookies: these are cookies placed on your device by our website domain.
Third party cookies: these are cookies placed on your device by third party website
domains.
If you require further information about cookies in general, please visit
www.allaboutcookies.org

Essential cookies
These are cookies which are strictly necessary for our website to be able to operate or to
provide you with a service on our website which you have requested. We use the following
essential cookies on our website:
● first party session cookies to remember your input when you fill in an online form over
several pages on our website.
● first party session cookies for remembering the items you have placed in your
shopping cart.
● first party session cookies to identify and authenticate you when you log into our
website so you do not need to repeatedly enter your login information.
● first party persistent cookies to recognise whether you have accepted the use of
cookies on our website. These cookies expire after 30 days.
Legal basis for processing: we process information about you contained in or obtained
from essential cookies in our legitimate interests (Article 6(1)(f) of the General Data
Protection Regulation).
Legitimate interests: ensuring our site functions properly and providing you with online
services you have requested.

How to opt out of essential cookies
Most browsers allow you to block all cookies, including essential cookies. Please note,
however, that if you block all cookies, parts of our website and its functionality may not work
or display properly.
You can delete existing cookies from your browser by clearing your browsing data and
ensuring that the option to delete cookies is selected.
For more detailed information on how to accept and reject cookies, including guidance for
specific browsers, please see the section below entitled “How to accept or reject cookies”
Non-essential cookies
We use the following types of non-essential cookies on our website:
● Functional cookies
● Analytical (or performance) cookies
● Targeting (or advertising) cookies
Functional cookies
These are cookies that are designed for purposes such as enhancing a website’s
functionality. These are either not strictly essential for the website or functionality which you
have requested to work, or are cookies which serve non-essential purposes in addition to
their essential purpose. We use the following functional cookies on our website:
● first party and third party session and persistent cookies to recognise you when you
use our live chat service.

How to opt in or out from functional cookies
See the section below entitled “How to accept or reject cookies“
Processing information about you contained in or obtained from functional cookies
Legal basis for processing: we process information about you contained in or obtained
from functional cookies in our legitimate interests (Article 6(1)(f) of the General Data
Protection Regulation). We will only process such personal information if you have
consented to us placing cookies on your computer or device.
Legitimate interests: improving your website experience and providing or enhancing the
website functionality you have requested.
For further information on how we use the information gathered from our use of functional
cookies, please see the section entitled Our use of automated decision making and profiling
in our privacy policy, which is available here:

Analytical (or performance) cookies
Analytical (or performance) cookies track and gather data about what a user does on a
website. These cookies are not essential for our website or its functionality to work. We use
the following analytical cookies on our website:
We use Google Analytics cookies on our website. Google Analytics cookies help us
understand how you engage and interact with our website, including how you came to our
website, which pages you visited, for how long and what you clicked on, your location (based
on your IP address).
The Google Analytics cookies used on our website are: _ga _gid. You can find out more
information at
https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage
The information we collect using analytical cookies is collected on an anonymised basis.

More information
Google Analytics cookies are classified as first party cookies as they are set by our website
domain, although Google collects and processes information from our use of Google
Analytics. To find out more about how Google handles information collected from Google
Analytics, see Google Analytics’ privacy policy, which is available here:
https://support.google.com/analytics/answer/6004245
For information on how Google uses data from cookies it uses, please visit
www.google.com/policies/privacy/partners/
How to opt in or out from analytical cookies
See the section below entitled “How to accept or reject cookies”
To opt out of Google Analytics tracking across all websites in general, you can do so here:
http://tools.google.com/dlpage/gaoptout

Processing information about you contained in or obtained from analytical cookies
Legal basis for processing: we process information about you contained in or obtained
from analytical cookies in our legitimate interests (Article 6(1)(f) of the General Data
Protection Regulation).
Legitimate interests: analysing how individuals use our website to help us improve our
website and business. For further information on how we use the information gathered from
our use of analytical cookies, including profiling, please see the section entitled “Our use of
automated decision making and profiling” in our privacy policy, which is available here:

Third party cookies
Third parties use cookies to analyse your use of our website and/or to display
advertisements (including third party advertisements) to. Third party cookies used in relation
to our website include:
● Third party remarketing cookies to display advertisements to you about our goods
and services across the internet, including on other websites you visit. Google uses
cookies to display advertisements to you about our products and services on other
websites and locations across the internet based on the fact that you have visited our
website. Google may also display other advertisements across the internet to you
about third party services using the Google AdSense network, although this is
beyond our control. For more information about Google remarketing, click here:
https://support.google.com/adwords/answer/2453998?hl=en

More information
For information about the cookies Google uses in relation to the above, see the ‘Advertising’
section on the Types of cookies used by Google page in Google’s cookies policy, which is
available here: https://www.google.com/policies/technologies/types/
For information about how Google uses data from cookies for its own purposes, please visit
the following link www.google.com/policies/privacy/partners/
How to opt in or out from third party cookies
See the section below entitled How to accept or reject cookies

Processing information about you contained in or obtained from third party cookies
Legal basis for processing: we process information about you contained in or obtained
from third party cookies in our legitimate interests (Article 6(1)(f) of the General Data
Protection Regulation).
Legitimate interests: the purposes for which we use the third party cookies as described
above. [For further information on how we use the information gathered from our use of third
party cookies], including automated decision making, please see the section entitled “Our
use of automated decision making and profiling” in our privacy policy, which is available
here: https://www.restingpets.co.uk/privacy/

How to opt in or out
See the section below entitled How to accept or reject cookies

Facebook/LinkedIn Pixel
We use Facebook Pixel and LinkedIn Pixel on our website. Facebook Pixel and LinkedIn
Pixel is a tracking code which allows us to track and monitor the success of advertisements
we use on Facebook and to improve the effectiveness of those advertisements by recording
information such as the device you used to access our website and the actions you took on
our website using cookies. We may also use Facebook Pixel to create retargeting
advertisements and custom audiences for our advertisements on Facebook and on our
website.
Facebook aggregates data gathered from our use of Facebook Pixel on our website with
data it gathers from other sources, in order to improve and target advertisements displayed
on its website or via its services, to improve its systems and to provide measurement
services to third parties which use Facebook’s advertising services. You can find out more
about how Facebook handles information they collect about you and other individuals by
accessing their privacy policy, which is available here:
https://www.facebook.com/about/privacy or https://www.linkedin.com/legal/privacy-policy

How to opt in or out
See the section below entitled How to accept or reject cookies
Legal basis for processing: we process the information we gather from the use of web
beacons in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest: analysing the effectiveness of our advertisements on Facebook. For
further information on how we use the information gathered from our use of Facebook Pixel,
including automated decision making please see the section entitled Our use of automated
decision making and profiling in our privacy policy, which is available here: https://www.restingpets.co.uk/privacy/

How to accept or reject cookies
There are a number of different ways in which you can accept or reject some or all cookies
and similar technologies. Some of the main methods of doing so are described below:
You are welcome to block the use of some or all of the cookies we use on our website.
However, please be aware that doing so may impair our website and its functionality or may
even render some or all of it unusable.
You should also be aware that clearing all cookies from your browser will also delete any
cookies that are storing your preferences, for example, whether you have accepted cookies
on a website or any cookies that are blocking other cookies.
You can find more detailed information about cookies and adjusting your browser settings by
visiting www.allaboutcookies.org

Accepting or rejecting cookies
Browser settings
You can accept or reject some or all cookies (for example, blocking all third party cookies) by
adjusting your browser settings. If you do not know how to do this, the links below set out
information about how to change your browser settings for some of the most commonly used
web browsers:
● Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
● Mozilla Firefox:
https://support.mozilla.org/en-US/kb/delete-browsing-search-download-historyfirefox?
redirectlocale=en-US&redirectslug=Clear+Recent+History
● Microsoft Internet Explorer:
https://support.microsoft.com/en-us/help/278835/how-to-deletecookie-files-in-internet
-explorer
● Apple Safari: https://support.apple.com/kb/PH5042?locale=en_US
Some browsers, such as Chrome and Firefox, allow you to change your settings to browse
in ‘incognito’ mode, limiting the amount of data placed on your machine and automatically
deleting any persistent cookies placed on your device when you finish your browsing
session. There are also many third party applications which you can add to your browser to
block or manage cookies.

Existing cookies
To clear cookies that have previously been placed on your browser, you should select the
option to clear your browsing history and ensure that the option to delete or clear cookies is
included when you do so.
Google Adsettings
You can manage and opt out of personalisation of advertisements by Google by visiting
Google’s ad settings page here https://adssettings.google.com/ and by:
● unticking the button entitled ‘Also use Google Account activity and information to
personalize ads on these websites and apps and store that data in your Google
Account’; and
● switching the ‘Ads Personalisation’ setting off (i.e. by ensuring the switch at the top of
the page is set to the left/grey and not the right/blue).
Alternatively, you can install a free browser plugin here:
https://support.google.com/ads/answer/7395996
Google Analytics Opt-out Browser Add-on
You can opt out of Google Analytics tracking by installing the browser add-on which is
available here: http://tools.google.com/dlpage/gaoptout

Facebook/LinkedIn Pixel
You can block Facebook Pixel and LinkedIn Pixel using the following links:
https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out?trk=
Disconnect for Facebook
You can install a browser add-on tool called ‘Disconnect Facebook pixel and FB tracking’.
This will stop Facebook tracking you on third party websites. You can install the too here:
● For Chrome:
https://chrome.google.com/webstore/detail/disconnect-facebookpixel/nnkndeagapifod
hlebifbgbonbfmlnfm?hl=en
● For Firefox: https://addons.mozilla.org/en-GB/firefox/addon/facebook-disconnect/
European Interactive Digital Advertising Alliance Tool
You can opt out of Facebook and other companies that participate in the Digital Advertising
Alliance in Europe from showing you interest based ads by visiting
http://www.youronlinechoices.com, selecting your country, clicking ‘Your Ad Choices’, then
locating Facebook (and any other companies you want to block) and selecting the ‘Off’
option.

Copyright, credit and logo
This Cookies Policy is based on a template provided by GDPR Privacy Policy. For further
information, please visit https://gdprprivacypolicy.org
The copyright in this Cookies Policy is either owned by, or licensed to, us and is protected by
copyright laws around the world and copyright protection software. All intellectual property
rights in this document are reserved. Where we display the GDPR Privacy Policy logo on our
website, this is used to indicate that we have adopted a privacy policy template provided by
GDPR Privacy Policy as the basis for this Privacy Policy.